Mini Is the New Supersized | Adweek

Mini Is the New Supersized | Adweek

Mini Is the New Supersized | Adweek

This has  been a trend that has been brewing behind the scenes for a while, driven by the need to increase profits, but, perhaps cynically, there hasn’t been a good enough reason to broadcast it up till now. To say that these brands are trying to help you consume junk foods responsibly is perhaps stretching it a little a bit, but there will be those that will no doubt take this in a more positive light

Mini Is the New Supersized | Adweek.

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