Whatever happened to permission marketing: App store’s number one mobile ad blocker removed by founder after just 36 hours

 

Whatever happened to permission marketing? I thought we were at an age where we can choose what advertising messages we wanted and were not inundated with unnecessary garbage. It seems that in the digital world where Google and Facebook have so much power, consumers do not have the right to choose whether they see advertising or not.Peace, the smartphone ad blocker which raced to the top of the Apple paid app store chart last week, has been removed by its founder after less than two days on the market.

Source: App store’s number one mobile ad blocker removed by founder after just 36 hours | Brand Republic

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s